Building a Custom B2B Wholesale Portal Integrated with Enterprise ERP

A wholesale distributor of industrial safety equipment sought to automate manual email order processing for over one thousand commercial accounts.

Building a Custom B2B Wholesale Portal Integrated with Enterprise ERP

Challenge

Commercial clients submitted bulk orders via PDF forms, phone calls, and emails. Customer service representatives manually checked inventory in NetSuite ERP, applied custom account discounts, and typed orders into the system. This manual process resulted in high order processing costs, frequent entry errors, and multi-day fulfillment delays.

Solution

FlipWorks developed a custom B2B wholesale ordering portal integrated with NetSuite ERP. The self-service portal dynamically displays contract-specific pricing matrices, real-time warehouse inventory, and credit terms for logged-in business accounts. Orders placed online pass validation checks and post directly to NetSuite for immediate picking and packing.

Result

  • Automated bulk order processing, converting manual email submissions into direct ERP fulfillment requests.
  • Reduced order entry errors to zero for self-service wholesale transactions.
  • Shortened order-to-fulfillment cycle times from forty-eight hours to immediate warehouse dispatch.

Tags

B2B Portal NetSuite Integration Wholesale Ordering Contract Pricing Automated Fulfillment